Archive for: August, 2013

The Relationship Between Social Media Marketing and B2B Companies

The Relationship Between Social Media Marketing and B2B Companies (part 1) Today B2B companies using social media platforms like LinkedIn, Twitter and Facebook are disseminating their company’s content, news and information faster than ever before. By building their social media strategies to fit their business goals, B2B companies have changed the way they communicate with…

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Why B2B Social Media Posting is Critical to Success

The “Social Sphere” offers enormous opportunities to increase web traffic using social media. These days, being “followed” is more often than not a cause for celebration, rather than a reason to contact the authorities. This is especially true in the B2B environment: studies prove that the number of fans or followers your company has on…

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