Archive for: March, 2012

Two Ingredients for Communications that Communicate

  Stand out with marketing that’s attractive and distinctive. On a daily basis, the average consumer is bombarded with over 3,000 advertising and promotional messages. Unfortunately for marketers, the majority of these messages are ignored. People tune out messages that don’t appeal to their wants and needs or offerings they already buy from trusted suppliers.…

Read More →

Maximize Your Marketing With Differentiation

Get better ROI by building your brand around what you do better than your competitors. Many companies make the mistake of failing to differentiate their product from their competitors. If you’re not communicating what you do best, your target audience will have no reason to choose your offering. If you don’t give them a clear…

Read More →

Is Your Brand Suffering From a Lack of Differentiation?

Keane Stands Out with              Refreshed Brand The Keane Organization, Inc. provides corporate compliance and enterprise risk management solutions to the world’s most successful companies. While their services were second to none, their brand messaging was failing to differentiate them in the marketplace. Timmons&Company was hired to refresh their brand with messaging and a visual identity…

Read More →

Happy Birthday Twitter!

What better way to celebrate this social network’s 6th birthday than to showcase it’s 6 best ads. Twitter isn’t known for being the most creative or groundbreaking when it comes to their ads but their loyal following made sure to give every spot the detention they thought it deserved. 1. My Mom’s On Twitter! 2.…

Read More →

Psychology And Advertising

This video was put together with a vintage feel but it has good information about the psychology that mosts advertisers leverage when planning their campaigns. This is good insight for anyone in business but also for the consumer. Let us know what you think in the comment box below. Don’t forget to connect with us…

Read More →

Back to Top
Get Adobe Flash player